Apio is a startup company from Santa Cruz in California who are developing innovative, environmentally friendly products for the community.
Apio’s exciting products for the home and garden are being designed to work with and for the natural environment whilst being on-trend for current technological lifestyles.
Consultations with Apio about their early brand ideas led to the process of helping name the company and developing the brand into its current iteration. The single cell element of a honeycomb structure was used to communicate the minimal usage of materials for a strong holistic product, and one that has connected elements within itself relating to ‘community’ in cooperation with ‘land’ and ‘ocean’.
Phase one of Apio’s website has been designed with both a public face and an logged in view for investors that includes product development and plans via some extra site navigation. We are constantly developing Apio’s brand guidelines to reflect their expanding development.